Getting a Good Mortgage Lead on the Internet
Sometimes, mortgage brokers often fall into prey on mortgage leads that could only waste their time, effort and money in trying to work it out. Some mortgage leads could be filled with data that is inaccurate, incomplete and not completely true. Some leads could not also be new or fresh and could have been handed out already to other mortgage brokers.
So, how do you figure out when to take a bite on an internet mortgage lead without any fear that you are wasting your time and effort working on it? Here are some guidelines to lessen your chances on not falling into any difficult or worthless mortgage lead:
The initial step is to check if the mortgage lead is fresh. When you say “fresh”, the mortgage lead is supposed to be with you in real time, meaning instantly or within 48 hours from user request. Within the time, you receive it, is also best to act upon it while the user is interested. Oftentimes, clients become disinterested when the difference from the time they gave their interest and the time you respond increases.
Second is to check if the mortgage lead is accurate. A mortgage lead should contain all of the information below:
- the name of the applicant
- the co-applicant’s name
- street address
- city
- state
- Zip code
- E-mail address
- Work phone
- Home phone
- Type of house
- Current value
- Purchase price
- Year purchased
- First mortgage balance
- Interest rate
- Type of Loan: Fixed or Adjustable
- Second Mortgage Balance
- Second Interest Rate
- Type of Second Loan: Fixed or Adjustable
- Monthly Payment on Second Mortgage
- Behind on Payments
- Number of Late Payments
- Credit Rating
- Employer
- Years There
- Income
- Monthly Debt
- Loan Type
- Ln Amount/Cashout Desired
- Call time
- Comments and Questions